Built for the ones who show up
Purebred started with a simple idea: what you wear should say something true. Not louder, not trendier. True.
Every design we make is rooted in scripture, printed on garments built to be worn hard - in the gym, on the job, and everywhere in between.
Two lines, one purpose
The Faith line is for everyday. Clean type, honest words, nothing shouting.
The Strength line is for the work: lifting, training, conditioning. Iron sharpens iron. The body is a temple. Both of those are in the book, and both of them are why we train.
Why the King James
We use the King James Version throughout. It has stood for four hundred years, it belongs to everyone, and it does not need modernizing to land.
Made one at a time
Everything is printed on demand, when you order it. Nothing sits in a warehouse and nothing gets dumped at the end of a season. It costs us a little more and wastes a great deal less.
We would rather make one shirt you wear for years than a hundred nobody wanted.
"And whatsoever ye do, do it heartily, as to the Lord." - Colossians 3:23